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Thailand’s ‘Royal Retreat’ makes advances to
foreign property investors
Hua Hin is a paradox. On the one hand it is ‘The special’ resort to most Thais; largely because it is here that the Royal Family have a holiday pad, the Klai Kangwon Palace. On the other hand, it has been rather neglected by foreign tourists and property investors in favour of resorts such as Phuket and Koh Samui.
Located about 200 kilometres south of Bangkok, on the east side of the Malay Peninsula, Hua Hin has traditionally been where Bangkok’s elite escaped for their summer holidays; in the old days by elephant train. Today’s Hua Hin, retains an air of respectability and is unlikely ever to imitate its brash neighbour across the Gulf of Thailand, Pattaya.
Hua Hin’s proximity to Bangkok is one of the main reasons why capital growth from residential investment makes so much sense here. Good highway from the capital makes Hua Hin reachable in about 2 hours by car, or 40 minutes on a daily flight from Bangkok’s new airport by a private airline, Siam General Aviation.
It’s no surprise that most property buyers in the last 5 years have been upper class Thais, mainly snapping up 2 bedroom bungalows and apartments as weekend retreats; foreign investment has largely gone to the other afore mentioned destinations. But this is now changing and Hua Hin offers quite a diverse marketplace with more luxury villas, gated estates and golf course property being developed. In fact there are currently about 20 developments underway offering in the region of 1,500 units. Buyers have come from all over the world, including a much publicised acquisition by a famous Premiere League soccer star.
On the back of this the resort has seen the flags this year of several international property brands including Knight Frank, Engel & Völkers and, of course Exotiq Real Estate.
Most of the supply these days is focused around the south of Hua Hin, with ocean view projects starting in Khao Tao and Pranburi, and also northward Cha Am, driven largely by the scarcity of similar locations in central Hua Hin.
We predict that Hua Hin will develop into a laid back alternative to Pattaya, particularly appealing to families. Both resorts are a similar distance from the capital city and with the King’s patronage, and a steady stream of State visits, Hua Hin is unlikely to ever adopt a rowdy image.
Exotiq Real Estate are independent brokers, never getting into exclusive arrangements with developers, although we do market the best of them. This is why we are the first place so many people go to when they start looking for property…we provide a wide, impartial view of the property supply, presenting alternatives you’ll want to buy; rather than projects we want to sell. We also handle long term rental property.